Notice selects Streamit Audio Distribution solution

Eindhoven, July 3 2008

Notice, a leading Dutch provider of In-store Media has selected the Streamit Audio Distribution Platform (ADP) and the Streamit SIR IP-audio receivers to enhance its solutions portfolio with audio streaming via data networks.

Notice and Streamit have been working side by side in perfecting the recently completed Store & Forward functionality of the SIR IP-audio receivers. Emile van Maasdam, Notice Managing Director, says: We have been looking into the possibilities of streaming for quite some time now. Streamit proved to us that they understand our business and reacted impressively on our improvement suggestions. We expect that the combination of streaming and store & forward will be the trigger for a major shift to audio distribution via Internet and private data networks.

Notice also is using the Audio distribution platform from Streamit. The SIR IP-audio receivers and Streamit ADP are a powerful plug-and-play combination that allowed Notice to launch a reliable and stable streaming solution in no-time.

Streamit Director Johan van der Stoel: Notice is a fantastic partner for us. They understand that partnerships are important to succeed in today’s rapid changing in-store media market. Notice has an excellent reputation and we are proud to be associated with them. Together we can introduce a much needed innovation in this business.